Screen Test: Audience Feedback

This post explains how we showed a rough draft of our film opening to some members of our target audience in order to receive helpful feedback. The questions were made together. Data collection was made done by Maha and Candra and the blog/analysis was done by Gusde

The purpose of a screen test is to gain audience feedback about our work and see if their are any improvements that can be made. We decided to use Google for to create a survey to share with our audience because it's easy to use make a forms from and has all the features we need such us uploading videos, and a variety of question types. Here are our questions: 

1.Which of these options do you think fits our movie title the best?

2.What do you think is missing in our movie that could be added or improved?

3.Which of these typefaces/fonts would fit the title?

4.How well do you think we portrayed the characters in this movie and how can we improve the representation of our movie?

5.Optional : what song or score would fit our fight scene? (Please Mention name of song and artist.)

We chose these questions because these were the areas that we needed the most feedback and outside opinions for We showed the clip to 4 members of our target audience to ensure that the feedback we receive is appropriate. Finding people for the screen test was easy/difficult because well four people is not alot of people some may not be motivated to watch a short film then answer questions which sometimes aren't multiple choice. Here is the draft that we showed audiences for the screen test: 

Video

Here are the results from the audience feedback:

From the feedback we learned firstly on the negative side we needed to improve our editting which is fair but we hope to soon fix this by using Capcut premium which has more unlocked features which gives us more creative. Also the sound was a bit bad as we didnt have proper mics our sound equipment in the location and our sound effects also need to be improved. Lastly one participants aswell commented about the supar video quality probably due to the use of phones as the lack of light in the location. But on the good side people said our acting was very good and as for the questions about the type font people choose Zenaida and for the title people liked Mark Choi: No Mercy.

We are going to change the use of forms as due to it being online peoples responses were minimal and lacked more information. I think next time well use focus groups instead as it allows for more indepth data collection which can give us more feedback and opinions.

This screen test was a useful part of our process because it gaves us feeback to help us improve and gave us a second opinio which helped settle decisions for us.

Reflection: The screen test was fun to make and it was fun to show people our work and it helped us settle decisions and get feedback on what to improve. and next time we will use focus groups.

Type face development : Title and Credits

 This is our process and prototypes of the creation of our type face and font. Made by Kenzo and Gusde

This is the link to the original file

Post Production: Editing

 This is a blogpost outlining our editting process. This was made by Maha

This is our first shooting for the Opening Scene

Advice :

• More camera angle
• Give music
• Better cut
• Typeface

This what we make on our new shooting,which we add more close up and camera angle into the video

this the close up on our new video,which we dont have in our last shooting

We also uses song for the first scene of candra riding motor bike which is

Like A Stone by Bon Jovi

And Livin On A Prayer for fighting scene

WE also give better cut although There is still jump cut,I put a black screen in middle of the video.

For the type face we take it from Canva,and Kenzo make it

Reflection:

I was not completely involved in the editing process but I did contribute by suggesting music recommendations and audio effects. I think next time I want to try editing in a diffrent software with diffrent style.

Production: Organising our footage

This is how we organised our footage between the drone shots and camera shoots. We used whatsapp to preview and send clips and communicated and google drive to save videos in high quality. This blogpost was made by CANDRA

organising our footage

The apps we used to edit are : 

 

We use Capcut to edit our video and uses Canva to edit our font and typeface . We chose to use Capcut to edit our intro , because Capcut have a lot of feature such as many choices of effects that we could use and  we could acces easily and the app are mostly free , so it is the best option for us , and we could acces capcut easily . 

we used this app as a way to control the drone and transfer footage from our drone. A problem I encounter was due to connection issues controlling the drone would be hard as there was a noticable delay which made it hard to do micro adjustments and keep the drone in a good position. To solve this problem I had 2 solutions: A I would get a controller and be able to use DJI’s proprietary wireless solution instead of wifi from my phone to the drone but that would include buying more expensive equipment. So instead I trusted the drones ability to fly and track targets autonimously but this meant I had no control over the drones actions. Aswell during the transfer of the footage the drone would often disconnect from the phone which meant it had to be reconnected to continue the download, again the only solution to this was to get a remote as it could transfer faster and would be in the form of an SD.

ONLINE

Google drive: 

Google drive is very useful to store videos as it keeps the resolution of the video the same unlike other apps which might reduce the quality of the video , this helps us to organise which clips do we use and which typeface and fonts we use we put it in the google drive , however the time needed to upload the video into the drive is a lot , which makes it longer to share videos through the files , our solution is to use other device first so that we could use time as effective as possible

whatsapp : 

Whatsapp really helps us communicate long distance , also we are used to using this app which makes us easier to communicate with each other , also this app has a call feature which helps us communicate through call so that we can have better communication between each member of the group , however when sending videos or photos through whatsapp the quality of the video or photo would be bad , so we use google drive to share the videos and other important things related to our project .

Aswell a majority of our footage was in Maha's phone as it was him who recorded everything and editted everything.

Reflection: 

Our footage organisation was on point all our footage was nicely put into google drive links which we shared on whatsapp. This made it very easy to share lossless footage from one device to another especially with my drone to Maha the edtor's phone. This was also very important in our whole process as it meant all our data wouldn't be lost and easily acesssed and also made it easy to pick and choose between takes.

Production: Behind the Scenes

 This is a collection pictures taken "behind the scenes" of our production process. This was made by Kenzo.

Creative And Arts Crew:
Storyboard Writer: Kenzo
Set Design: Kenzo, Gusde
Make-up artist: Candra, Maha

Camera and VFX Department: (The tech people)
Lighting Technician: Gusde
Editor: Maha
Camera Operator: Kenzo (stunt cameraman), Gusde (drone operator)

Above the line: (The one in charge)
Director: Gusde
Assistant Director: Kenzo


Pictures of Behind the Scenes (taken by Kenzo):

This is the drone that we used to record aerial footage of our character riding a motorcycle and climbing the walls. This device made it extremely useful when it comes to recording far-distance third-person point of view.

This picture depicts Gusde and Maha discussing about how we're going to use a drone to shoot Candra climbing the wall.

This picture shows us reviewing the footage that we shot after the take.

This picture shows our actor "Mark Choi" getting ready on a motorbike to shoot our very first scene.

This is the picture of our actor playing as the criminal boss of the underworld.

This picture shows us shooting the final scene of the film opening where we used red food colouring to act as blood and we needed assistance from Gusde he will splash red food colouring onto Maha's face.

These videos shows how we recorded our film opening for the fighting scene.

Reflection:

Overall the production process was fun. We really got to push our creativity to the limits when making the fightscene we brainstormed diffrent ideas choreography until we found a result that was desireable. Aswell I was able to use my drone to record some clips which was really fun as I got to push it to its limits in terms of speed and sometimes it was crash and hit things which was amusing because thank god it didn't break. Although we did run into problems such as the lighting as we relied on natural light when shooting so changes in time would effect the lighting in set which could be fixed in editting and the drone had problems with disconnection and running out of battery